Android is an open source mobile operating system with the massive user base and simplified mobile app development process. Business are leveraging Android and creating custom mobile apps that solve customer problems and increase value for their business.
Today, android app development is one such process that can help businesses in their business. Businesses of different industries can take benefit of this process and make their business successful. However, lots of businessmen are still unaware of the benefits of Android apps development, so here I have listed some major benefits of this process that every businessman can enjoy:
1.Open Source and High ROI
Android’s Software Development Kit (SDK) is available free of cost and hence minimizes the software licensing costs. It is a royalty free and open source framework which gives the liberty to develop applications for android based phones without worrying about extensive development costs.
2. Business Integration
If multiple wings of a company are not linked to each other during execution of tasks, it can result in an overall system failure. Android applications form a link between the different branches of the company, can be used individually or collaboratively by department members, and provide better features for enhanced business integration.
3. Multiple Sales Channels
Unlike other mobile platforms, Android applications development can be deployed in different ways. You do not have to rely on a single market to distribute your applications. You can use third-party application marketplace (especially in Google Android Market), but you can also form your own distribution and sales channel: applications for vertical markets, to develop new application stores, and also place it on your website. You build it, you publish it. With your choice of promotional strategy, you can reach your end users through multiple channels.
4. Low Barrier to Entry
Android has a low barrier to entry. There are no costly licensing fees or development tools. In fact, it is possible to develop applications without spending a dime. The primary costs fall into three categories: development and testing expertise, royalty fees (if you decide to distribute using third party app stores), and test devices.